A week in a Los Angeles mansion, dating lessons, a wardrobe upgrade, and PowerPoint presentations about plastic surgery. Welcome to Camp Looksmax.
Hosted by streamer Braden Peters, AKA Clavicular (who was charged with rape in Massachusetts on Sept. 8; Peters’ attorneys have denied the allegations in a related civil lawsuit), and fellow creator Hexumlite, the seven-day residential program promises coaching on appearance, confidence, and dating skills.
You don’t need a spot in the mansion to follow along. The first session began Oct. 1 and is being broadcast around the clock on Clavicular’s Kick channel, where he has nearly 450,000 followers.
But joining the lessons comes at a considerable cost. According to the camp’s website, the first session sold out in 72 hours, and a second begins Oct. 8 at $7,500 per attendee. Here’s what that gets you.
Credit: Screenshot/CampLooksmax.com
If “looksmaxxing” hasn’t made its way onto your feed, the term refers to attempts to improve physical attractiveness. Some advice covers familiar territory: grooming, exercise, skincare. Other parts of the subculture promote extreme interventions and rigid beliefs about how much appearance determines success.
Camp Looksmax turns that online pursuit into an in-person curriculum. Its website advertises mentorship with one of the trend’s best-known creators, Clavicular, alongside Hexumlite, plus classes, outings, and guided practice approaching unassuming women on the street.
What is happening at “camp?”
A lot. For starters, there are online dating lessons and practice dates. In one clip, the date, a local college girl, advises a campgoer to say “um” less frequently while Peters and the other attendees watched closely. “You’re just not flowing,” Clavicular added.
Then there’s the wardrobe. A day-three itinerary outlined a Zara shopping challenge, with a cash reward for the best outfit, followed by a visit to Tall Men Shoes for footwear that adds height, otherwise known as “lifts.” In clips from the stream, Peters talked to his pupils all about “height frauding,” and even said that he was “really off-put how few people were wearing lifts on the first day of camp.”
The styling feedback can get quite specific, and focuses mainly on looking “high class.” In one exchange, Clavicular approves a participant’s H&M shirt but tells him to lose the shorts because they make his shoe lifts more noticeable. He also has a distaste for sagging pants.
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Physical appearance is essential, beyond what you wear. During introductions, Clavicular gets in detail about his height, deltoid width, and “bone-pressed penile length.” He encourages participants to share similar measurements, including their height. Clavicular suggests to do “spinal deadhangs” before going out in order to make yourself taller. He also encouraged participants to share their most “blackpilling” moment. (In the incel vocabulary, the “blackpill” refers to the belief that appearance determines a person’s prospects in life and with women.)
The dating lessons also take participants outside the mansion to practice “cold approaching,” or starting conversations with unassuming women on the street. “Sorry, you caught me off guard,” one girl replies to streamer Hexumlite, who approached her in the middle of a crowded street. Others simply walk past the group of men, who often approach one or two women in a large group (with a running start).
After one woman rejected Hexumlite, he told her, “I’m starting to get pissed the f-ck off not gonna lie to you, because at the end of the day if it was a 6’8” f-cking Chad.”
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After the day of attempting to pick up women, Clavicular praised the participants. “Only about 5 percent of people have the balls to actually go up to a girl in the middle of the day without being intoxicated,” he said. “I really applaud you guys for cold approaching today.” (There is no evidence that statistic is accurate.)
Camp Looksmax is $7,500, paid upfront after acceptance (according to the site). Applying is free, and prospective attendees speak with a camp counselor before securing a place. The package includes mansion accommodation, chef-prepared meals, mentorship, camp-organized activities, and custom-tailored clothing. Getting to and from Los Angeles is the attendee’s responsibility and costs extra.
There’s a competitive element, too. Organizers advertise a $25,000 prize for one participant, plus the possibility that selected attendees could return to teach future cohorts as “professors.” As of Oct. 5, the website lists the second session as 65 percent sold.
With another cohort scheduled to arrive Oct. 8, the camp offers a literal example of creators becoming teachers for a largerly Gen Z and Gen Alpha following, some of whom look up to Clavicular and his theology. For boys still developing and figuring out dating and relationships, these lessons may last far after the stream, or week, ends.
Source: https://mashable.com/life/clavicular-camp-looksmax-dating-lessons
